Buy a Bale, Help an Aussie farmer

While many of us celebrate the festive season, drought and fire are wreaking a devastating effect on some Australian farmers.

Foodbank Queensland benefits from the largesse of primary producers and recognises an opportunity to reciprocate when times are tough.

The ‘Buy a Bale’ campaign was established to raise much-needed funds for drought stricken graziers throughout Queensland. As a joint initiative of Aussie Helpers and The Give Back Campaign, the initiative has so far, bought 1,000 tonnes of hay, most of which has gone to assist in keeping breeding stock alive.

Aussie Helpers is a not-for-profit charity that was established by Nerida and Brian Egan in 2002 to help fight poverty in the bush. Crop failures and financial pressure amongst the farming community, where a sense of stoicism is expected, often goes unspoken and results in severe depression and suicide.

Voted 2008 Senior Australian of the Year, Brian says farmers need help to get back on their feet and the flow-on will benefit rural communities and country towns.

During the past year the program has helped more than 3,000 farming families, with more than 4,000 tonnes of stock or 200 semi-trailer loads given away, and more than 1.5 million kilometres travelled by volunteers to assist these farming families.

“The majority of the people Aussie Helpers deal with would not ask for help or expect it,” Brian said. “The saying that ‘giving is receiving’ is so true. The rewards are the hugs, the kisses, the handshakes, and the tears from people who thought the world had passed them by.”

Brian insists that if it wasn’t for Foodbank Queensland, the organisation wouldn’t be in the position to help thousands of rural families.

“In the 11 years of operating, Aussie Helpers has been supported by Foodbank Queensland for close to a decade,” Brian said. “It would have been quite impossible to have done this without Foodbank’s assistance. I encourage all food producers to support Foodbank with surplus stock, as I know the donated products go to where they are supposed to — helping people in need.”

In 2013, Foodbank Queensland distributed food to the equivalent of over 13 million meals and is a part of the nation’s largest hunger relief organisation, Foodbank in Australia.

Digital Tsunami has supported Foodbank in Australia on a pro bono basis for 13 years, as a corporate social responsibility (CSR) initiative. This support has included the development, hosting and technical support of web presence at national and state levels. Recently a new website was launched for Foodbank Queensland.

More information is available at:

aussiehelpers.org.au
buyabale.com.au
foodbankqld.org.au
thegivebackcampaign.com

Increased sustainability with biomass briquettes

In order to reduce waste and increase efficiency, a Bendigo timber frame and truss plant is now producing biomass briquettes.

The BB Truss & Timber 6,000m2 factory is exclusively equipped with Multinail machinery and designs and manufactures roof trusses, wall frames and floor trusses for residential construction.

In producing carbon-storing timber frames and trusses, BB Truss generates a mass of offcuts and sawdust. The company now builds value by producing biomass briquettes for home heating fuel in fireplaces and stoves. These briquettes; produced under massive pressure; produce fewer greenhouse gases, burn more efficiently and are an inexpensive and sustainable alternative to fossil fuels.

Retailers of stoves designed for this fuel, are selling biomass briquettes sourced from outside of Australia, which is more expensive and far less sustainable than local product, as shipping adds considerably to the carbon footprint.

For contributing to the sustainability of the city of Bendigo, the state of Victoria and the planet, BB Truss was gratified to receive a 2013 Community Sustainability Awards special commendation. The environmental award was presented by The Bendigo Sustainability Group.

This is not the first recognition for BB Truss. At the FTMA Australia National Awards in 2012, BB Truss was acclaimed the:

  • Best National Frame & Truss Plant
  • Best Overall National Frame & Truss Plant

For three consecutive years (2007-10), BB Truss attained the significant distinction of being named:

  • Australia’s Best Truss Plant
  • Victoria’s Best Truss Plant
  • Victoria’s Best Large Truss Plant

Digital Tsunami designed and developed a contemporary website for BB Truss in 2012.

2013. The Year in Review .. and the future.

As we approach the end of an exceptionally productive year at Digital Tsunami, we are just completing the migration of our web hosting to a private node in an Australian, Tier III, carrier-grade data centre. Our node has 64GB RAM, which is distributed between multiple ‘private clouds’; exclusive ‘private clouds’ for some of our publicly listed company clients; and a dedicated Windows server for some of our very long-term clients.

The year started on a remote location, producing photography for an energy provider, just south of Inner Mongolia.

Throughout 2013, we delivered solutions across a full range of marketing communications: branding, eStrategy, identity, photography, print, mobile, web and video. The projects ranged from: an eDM and TVC campaign for News Limited; a responsive site for a former Rio Tinto executive; a video for a food supplier to major Australian supermarkets; digital signage for a Sydney CBD office building; print design for financial software: video for the Australian Web Awards; branding for companies in Australia, Hong Kong and the USA; and deploying a contemporary web presence across all state and territory branches of a national charity.

Solutions were delivered to clients operating in the diverse sectors of: Advertising & Marketing, Broadcasting, Communications & Entertainment, Building, Construction & Engineering, Consumer Goods and FMCG, Corporate Services, Design, Education and Training, Energy & Environment, Food & Beverage, Government, Healthcare, Hospitality, Manufacturing, Media & Publishing, Real Estate, Resources, Retail, and Safety & Security.

Ending the year with the data centre move was a challenge. Thousands of site files, databases, email addresses and domain names had to be replicated. While many migrations occurred seamlessly and went unnoticed by the client, others required the careful attention of our indefatigable team of database, CMS, developer and data centre specialists, led by Creative and Technical Director Amir. Adam, Adeline and Luke applied extreme dedication to delivering excellent outcomes on several exceptionally intricate implementations.

Managing the migration required attention to a vast array of hardware and software components and server configurations. Our daily internal and external conversations were replete with data centre language: DB backup, RAID array, application pool, backward compatability, 301 redirects, CMS caching, nameservers, DNS, TXT, PTF, CNAME, MX record, A record, delegation, propagation and migration.

Our objective has always been to deliver high ROI to our clients, via a high-level comprehensive hosting service on a secure, rapid platform. The new hosting environment ensures a massive increase in pageload speed, due to virtualisation, massive RAM and exclusivity. A relatively modest number of clients are on each customised private cloud. One of our clients reported that his new private cloud is ten times faster than his previous hosting.

Our elegantly simple and flexible, proprietary, DeployControl content management system, was developed by Digital Tsunami in 2005, and powers a number of national and multi-national clients. We are gratified to retain clients for long periods.

Founded in 1996, Digital Tsunami still works with companies for which we commenced work last century! For one of these, we have provided branding, estrategy, mobilephotography, print and web solutions.

As the calendar year winds down and we take time to reflect on the year past and that to come, consider what marketing communications solutions your brand requires to increase sales and revenue.

After a safe, refreshing and happy festive break, we look forward to hearing from you in 2014.

New technology simplifying WHS for civil construction firm

Canberra based civil construction firm, Group One, has embraced new technology to simplify and improve workplace health and safety (WHS) monitoring activities. Supervisors have been supplied with iPads and can access custom developed applications from worksites across the ACT.

Supervisors use the iPads on site to undertake inspections, monitor plant, complete Safe Work Method Statements (SWMS), and capture identified hazards in ‘real time’. Time and dates are automatically applied and photographs can be uploaded to all items on inspection check lists.

Supervisors have embraced the technology as it offers a simple paperless process that allows them to record the information on the spot and press send when completed.

Group One WHS Manager Josh Causer, said the new technology has made the process easier, but also increased WHS monitoring activity on site.

“Before we introduced the iPads, generally about one documented inspection a month was carried out by the Systems Manager. Now we are generating around 16 a month on each active site. It has moved us from the tick and flick approach of most paper checklists, to a more meaningful and accurate record of WHS activities”.

Following the successful trial of the monitoring applications, Group One will continue to expand its use of technology to simplify and streamline activities. This includes the development of in-house applications for inductions and toolbox talks.

A privately owned company, Group One delivers superior outcomes on a diverse range of road, bridge, civil infrastructure & custom construction projects. Group One is prequalified for projects up to $20 million under the Austroads National System, and has third party accredited systems for Quality; Environmental; and Occupational Health & Safety.

Digital Tsunami developed a clean and effective online presence for Group One in 2012, and has delivered many marketing communications solutions to clients in the building, construction and engineering sector, within EMEA (Europe / Middle East / Africa), Australia and the Asia/Pacific regions.

Heartbeat Monitoring for rapid response

For 17 years, Digital Tsunami has hosted the websites (and email) of clients on five continents, in data centres across the globe.

With the duplication of international backbones, the geographic location of a data centre is not as critical as it once was. For instance, in 1999, to maximise performance for the domestic and international markets of Heineken China, we had to host the site on servers in both Boston and Beijing.

Our current private cloud hosting is an exceptionally robust solution, but the monitoring, maintenance and technical support we provide, is significantly aided by our constant vigilance in assessing the state of the online presence from a multiplicity of perspectives.

The most basic form of analysis is ‘heartbeat monitoring‘, confirming that a site is resolving to a server.

Using an offsite analytical tool which monitors our sites every 120 seconds, we have independent confirmation that sites are up. Support personnel have access to visual monitoring on desktops and handheld devices. An email notification is generated if a domain does not respond.

The reasons why a site may be down, can range from a client domain which has expired, a scheduled software upgrade or maintenance session, or a rare hardware failure.

As in the above graphic, a series of one hour blocks show five domains over a period of 24 hours. The green is uptime and the short red period reflects the propagation of a domain, as it was upgraded from an old Windows site on one private cloud to a new Linux site on a separate cloud. Even service interruption is practically unavoidable when delegating a domain, we work hard to minimise the disruption, in this case to just ten minutes.

Digital Tsunami also offers a wide range of web-hosting benefits including:

  • anti-spam
  • anti-virus
  • content caching
  • database backup
  • database optimisation
  • firewall white and blacklist maintenance
  • Google Analytics (statistics) integration
  • onsite and offsite server and website backup

View more information on web hosting or WordPress hosting or download our datasheet.

If you are interested in discussing your brand’s hosting requirements, please contact us.