Thai Airways radio script

Thai Airways radio script
Thai Airways is one of the world’s most highly regarded international air carriers.

For a bilingual advertising campaign, Andrew W Morse wrote a 30 second script promoting the benefits of the offer to English and Cantonese speakers.

The spot was broadcast in radio stations in Hong Kong and the region.

client:
Thai Airways
solution/s:
copywriting
sector/s:
advertising & marketing, aviation & aerospace, tourism
region/s:
Asia & Pacific
language/s:
Cantonese, English
scope:
concept and content
features:
liaison (Hong Kong)